killing+us+softyl

==== In the documentary Killing Us softly is addressed advertising and how it depicts women. It says that the women in advertising have a look that is unbelieveable and unacheivable. Even the models themselves don't look like they do in ads. There is so much photo retouching done that sometimes the woman looks like a completely different person than they did to start out with. They make people look perfect in the eyes of pop culture which is bad for real womens self esteem when they are encouraged to fit into size 0. This encourages eating disorders and self esteem isuues and depression. Womens bodies are dehumanised in ads and made to look or seem like objects which could encourage violence. Many ads are also made to seem violent and sexual at the same time which is bad because that encourages violence against women as well. ==== ==== Objects in ads are sexualised to make them more desirable and food is made to look like a substitute for sex. If your not attractive enough to have real sexul encounters, food could fill that void for you. In ads it is also made to seem like women should look or act like children because innocence is sexy. Children are made to look older and sexier as well. Girls feel like they need to be sexy all theb time and at the same time portray a sense of innocence. Girls are supposed to seem like virgins and whores all at the same time. ==== ==== I agree with everything said in this documentary because in reality it is true and women in the media are nothing like women in real life and they portray an impossible image. ====